In April of this year Alfa Romeo launched a new limited edition Alfa MiTo Live which comes fitted with a Pioneer AppRadio 2 as its standard entertainment system. This is the first instance of an AppRadio coming factory installed in a car. The Italian car manufacturer's MiTo Live is aimed at young drivers who use smartphones and have a connected lifestyle.
Here's the press release from Pioneer Europe:
Created for drivers who love to stay connected and entertained on the move, the MiTo LIVE comes fitted with a high fidelity sound system and Pioneer’s innovative AppRadio™ system which lets users connect and access their smartphone’s apps through a 7-inch multi-touch screen.
Powered by the multi-award-winning TwinAir engine, the MiTo LIVE combines impressive fuel economy with low CO2 emissions. Aimed at 17-25 year old drivers, the MiTo LIVE will also be offered with optional Marmalade telematics based insurance, potentially reducing insurance premiums by up to 50%.
The MiTo LIVE is priced from just £16,590 with optional extras including stylish 17” alloy wheels.
Source: Pioneer Europe (UK)
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